U=U messaging
Prevention Access Campaign’s Undetectable = Untransmittable (U=U) is a growing global community of HIV advocates, activists, researchers, and over 970 Community Partners from 101 countries uniting to clarify and disseminate the revolutionary but largely unknown fact that people living with HIV who are on treatment and have an undetectable viral load cannot sexually transmit HIV. The campaign is changing what it means to live and love with HIV worldwide, impacting every stage of the HIV care continuum and providing a new public health argument of increased access and reduced barriers to treatment and care. In this workshop, attendees will gain insight into the science behind U=U, examples of how the campaign is being used across the globe to decrease stigma and increase adherence, and how to effectively communicate this message to patients and community members.
Learning Objects:
- Discuss the basics of the U=U message, from the science proving U=U to best practices for communication
- Explain how to incorporate U=U to increase adherence and engagement in care
- Describe how the message is being used in places across the country and beyond
- Discuss how to use the U=U message to argue for increased access and reduced barriers to care and treatment (i.e. the “Public Health Argument”)
Please view the Youtube video to watch the session.