Tool Menu

• What is advertising and what is publicity
• Traditional Advertising
• Digital Advertising, ROI & the future of engagement
• Mobile technology and location services
• Location base marketing and Geofencing
• Uses of geofencing in healthcare
• Privacy concerns
• The use of location based marketing in HIV outreach and linkage to care
• Is this technology affordable for NGO’s?
• 5 tips for geofencing you need to remember
• Video
• Conclusions